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BUS 101 Introduction to Business Enterprise
Department: BSc in Business Management
Module Description: To provide students with a working knowledge of fundamental management and enterprise concepts applicable to a wide range of careers.
Recommended readings
- Baets, W. R. J. and Oldenboom, E. (2014). Rethinking growth: social intrapreneurship for sustainable performance. Palgrave Macmillan.
- Baumol, W. J. (2010). The microtheory of innovative entrepreneurship. Princeton: Princeton University Press.
- Casson, M. (2010). Entrepreneurship: theory, networks, history. Cheltenham: Edward Elgar.
- Conway, E. (2012). 50 ideas you really need to know: economics. London: Quercus.
- Drucker, P. F. (1993). Innovation and entrepreneurship: practice and principles. New York: HarperBusiness.
- Fattal, T. (2003). Intrapreneurship at work: championing projects to push innovation in your company. CMA Management, vol. 77(7), pp. 14-15.
- Goldstein, J.A., Hazy, J.K. and Silberstang, J. (2009). Complexity science and social entrepreneurship: adding social value through systems thinking. ISCE Publishing.
- Luecke, R. (2002). Finance for managers. Boston, Mass.: Harvard Business School Press.
- Hess, E. D. and Goetz, C. F. (2009). So, you want to start a business?: 8 steps to take before making the leap. FT Press.
- Kuratko, D. F. (2017). Entrepreneurship: theory, process, practice. 10th edn. Boston, MA: Cengage Learning.
- Luecke, R. and Harvard Business School. (2005). Entrepreneur's toolkit: tools and techniques to launch and grow your new business. Boston: Harvard Business School Press.
- Crego, E. T., Schiffrin, P. D. and Kauss, J. C. (1995). How to write a business plan. 4th edn. Watertown, MA: American Management Association.
- Pinchot, G. and Pellman, R. (1999). Intrapreneuring in action: a handbook for business innovation. San Francisco: Berrett-Koehler.
- Veblen, T. (2013). The theory of business enterprise. Mansfield Center, CT.: Martino Publishing.
